# Growth Marketing Hacks

> Fractional CMO, growth consulting, and CAC audits for 7–9 figure DTC ecommerce brands by Chrissy Barron — one senior operator, no agency layer.

## Pages

- [Home](/): Overview of fractional growth marketing services for DTC brands.
- [Services](/services): Fractional CMO retainer, consulting sprints, and 30-day growth audits.
- [About](/about): Chrissy Barron — 13 years, 40+ DTC brands, $420M+ revenue influenced.
- [CAC Payback Calculator](/cac-calculator): Free tool to model customer acquisition cost payback, LTV/CAC, and contribution margin with DTC benchmarks.
- [Products](/products): Operator-grade playbooks, ebooks, and templates.
- [Growth Marketing 101](/products/growth-marketing-101): $49 ebook — the full-funnel framework, channel playbooks, and 90-day plan.
- [Contact](/contact): Get in touch about fractional or advisory work.
- [Work With Me](/work-with-me): Engagement options for founders.
- [Consulting](/consulting): Consulting sprint details.

## Blog

- [Blog](/blog): Long-form essays on growth marketing, retention, CAC, and DTC strategy.
- [Fractional CMO for Startups](/blog/fractional-cmo-for-startups): When you need one, what it costs, what to expect.
- [When to Hire a Fractional CMO](/blog/when-to-hire-a-fractional-cmo): A stage-by-stage decision framework.
- [Retention Marketing Tactics That Move Revenue](/blog/retention-marketing-tactics-that-move-revenue): 12 plays from 7-figure brands.
- [SaaS Churn Reduction Strategies](/blog/saas-churn-reduction-strategies): Diagnostic playbook for pre-Series-B teams.
- [Growth Marketing Strategy for B2B SaaS](/blog/growth-marketing-strategy-for-b2b-saas): What actually works before $5M ARR.
- [How to Calculate CAC Payback Period](/blog/how-to-calculate-cac-payback-period): Founder template with example math.
- [Customer Activation Strategies](/blog/customer-activation-strategies): Why onboarding is your biggest retention lever.
- [Email Retention Sequences for DTC](/blog/email-retention-sequences-for-dtc): The 6 Klaviyo flows every DTC brand needs.